Cookie Policy
Ex Voto Boutique reserves the right to use personal data voluntarily provided by Users, in compliance with current legislation (articles 13 et seq. of Legislative Decree 196/2003).
Users are invited to visit this section periodically to keep up to date with any changes relating to changes in current legislation.
COOKIES
Cookies are small files that are sent to the browser and stored on the user's device when visiting a website. Cookies enable the website to function efficiently and improve its performance. They also provide information to the website owner for statistical or advertising purposes, primarily to personalize the browsing experience by remembering user preferences.
TYPE OF COOKIE AND PURPOSE
Ex Voto Boutique uses various types of cookies and similar technologies, each of which has a specific function:
Navigation and functional cookies.
Navigation cookies are necessary for the proper functioning of the site and allow content to be displayed on the device by recognizing the language and market of the country from which the user has chosen to connect. If the user is registered, they allow access to the services offered and recognize the visitor upon subsequent visits. Functional cookies improve the quality and experience of browsing.
Statistical cookies from Ex Voto Boutique and third-party companies.
These cookies are used to perform statistical analyses on user browsing habits. The results of these analyses are used anonymously and exclusively for statistical purposes. The site uses certain third-party services that may independently install their own cookies.
Third-party profiling cookies.
They are used to create a user profile for the purpose of sending commercial messages based on the preferences expressed during a visit to the site or to improve the shopping and browsing experience. They allow us to offer commercial offers on other affiliated websites (retargeting). Ex Voto Boutique does not control the information provided by third-party cookies because they are entirely controlled by the third-party companies, as described in their respective privacy policies.
Facebook Pixel / API
The Facebook pixel helps you measure the effectiveness of your ads, giving you the ability to understand what actions people take on your website. The Conversions API is designed to create a direct and reliable connection between marketing data (e.g., website events and offline conversions) from your server, website platform, or CRM and Facebook. Marketing data makes it easier to personalize, optimize, and measure Facebook ads so you can show them to the people who are most likely to be interested.
Google Analytics
It allows the analysis of interactions and browsing behavior for statistical purposes, aggregating usage and frequency data. The statistics generated are anonymous.
Google Global Site Tag
Tag for tracking conversions/goals in Google Analytics and Google AdS. It provides data on conversions broken down by traffic channel. These conversions are the ones Google AdS campaigns are based on.